How to sell your art online course
Make art your business and truly thrive.
It's time to take the leap and gain the skills and confidence you need to amplify your presence on digital and sell your art.
This course will guide you through a series of modules that will help you formulate a plan and some goals, and gain some essential digital skills to amplify your presence on digital and sell your art online.
13 Modules
Welcome
This short course will consider the basic principles of growing an audience and selling online, your online stack, growing your confidence and the basic principles of pricing your artwork.
Read the text, watch the videos and make notes as you go in preparation for completing the activities.
Don't rush; consider what you are reading and maybe take a deeper dive into some of the subject areas that grab your interest.
This course includes a social media content planner template, a marketing plan template and simple guides on how to create a short video, reels for instagram and how to use the design tool Canva.com
Meet the Team
Pure is a professional organisation which has been supporting the creative community in unlocking their full potential since 2009. We have a proven track record in being transparent, honest and inspirational.
We support artists in making the right choices in order to develop their career and side step self sabotage.
We enable opportunities to learn, take action and get involved.
We act as both cheerleader and annoying friend; the one who always asks the difficult questions and encourages you to try just that little bit harder so you can go that little bit further!
How to use Canva
Launched in 2013, Canva is an online graphic design platform, used to create social media graphics, presentations, posters, documents and other visual content for those who wish to create a more professional online visual presence.
The app includes templates for users to use. The platform is free to use but also offers paid subscriptions like Canva Pro and Canva for Enterprise for additional functionality.
How to use Linktree
A quick way to boost your engagement online, ensure convenience for your followers and allow you scope to drive traffic to different online sites is to utilise Linktree!
Linktree is a tool used widely on instagram to connect your audience to all of your content with just one link in your bio.
Basically It offers you a hosting platform (mini website), where you can add links to a diverse range of content, not just your website.
It is very user friendly and has some handy features. For example, it allows you to update your ‘tree’ of links ahead of time, rather than having to edit your bio link with every blog post, promotion or project, and you can simple activate or hide these links as and when it suits you. It also allows you to add video's, subscriber and payment links.
And best of all, you can customise your Linktree with your logo, brand colours and images.
Like Canva, Linktree also offers paid options to add more content and customisation if you need it.
How to sell your art online workbook and activity book
Selling is the action or business of persuading someone of the value of something and exchanging it for money.
Selling your art online is a complex process however because the technology continually expands, develops and changes.
But the fundamentals of selling will never change - its all about the relationship you build with your desired audience.
Course completion
Once you have completed the course and uploaded all of your evidence, please contact us by email at lesley@pureartsgroup.co.uk to organise your graduation 1-2-1 session.
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